DESIGN: GREEN Greener Products. Better Business.

MORE PRAISE FOR DESIGN:GREEN

“I really enjoyed the sessions, and I’m very inspired both personally and here at work to start applying what I learned. It’s a wonderful topic with a lot of new information!”
    Designer, Design Continuum

“I liked the combination of lecture and hands-on experience, allowing me the chance to work with other participants on a potential green product.”
    Deb Capua, Cap Comm Communications

“I feel much more informed than when I arrived this morning...The breakout session was fantastic!”
    Student, Pratt Institute

“I have a great deal of experience and still learned a lot! A newcomer I think would go away with a lot of great info/ideas.”
    Carolyn Strauss, Slow Lab

“Great informative workshop. Inspiring.”
    Clara Powell, Strategic Marketing Specialist, Philips Lighting

“For a newcomer into industrial ecology, this was a wealth of knowledge. I will be able to take back a business case that just may introduce the benefits of eco-design to a company that otherwise would not make an effort...I wish that everyone in my company would have come.”
    Allison Hernandez, Lockheed Martin

“Excellent overview of the various environmental packaging ideas that have been tried —all with real business aspects.”
    Local NY Chapter Director, The Sierra Club

“I am more than pleased and thankful for all the elements to this workshop! The in-depth information packet that covered the slide presentation was awesome.”
    Student, Minneapolis College of Art and Design

“My head is spinning with so many ideas of what to change, what to do and how to do it. Thanks for energizing me.”
    Design Professor, Iowa State University

“The workshop rejuvenated me and reminded me that I can be a change agent at my company. I have influence over product design and can apply some of the tools.
    Suparna Kadam, RWF Schoot Solar

“You can’t help but walk away with many new ideas and inspirations. If only there were a way to share this information and thinking with the greater design community, so we could all be the “good” designers that we have the potential to be.”
    Keara Schwartz, Carnegie Mellon University

WHAT STUDENTS ARE SAYING ABOUT THE ONLINE COURSE

“Thanks very much! I am in the Certificate program, and this was a great addition. I enjoyed the class and learned quite a bit. As you may have read in my evaluation, I particularly liked the way you had us apply to put to immediate use the discussions around various organizations' green marketing approaches (i.e. my citing Dow as having a thin green veneer, while Starbucks was a little more dyed in the wool, as it were). I had a meeting yesterday with a potential client where I created a Say/Do continuum and put those orgs and several others along it to reflect who's really walking the talk and who's hovering around greenwashing territory. So thank you for designing and leading this course. It was both enjoyable and useful, which is what I aspire to be, anyway.”
Rudy Ruggles, Student, Spring 2007

"This was a very enjoyable and interesting class. The subject matter was well-presented, and it's application to an ongoing product re-vamp helped me convert it from ideas to useful knowledge. Plus it was fun!"

MCAD Student

"Given Ms. Ottman's well-known work in green marketing. I expected that this would focus mostly on that aspect of the process, but I was pleasantly surprised to see how much time we spent on all elements of the "value chain." This went above and beyond my expectations.'"

MCAD Student

"I like that it challenged me in an area I really didn't care that much about... cell phones. I ended up totally into it! I liked the assignments and loved the material."

MCAD Student


	MORE PRAISE FOR DESIGN:GREEN “I really enjoyed the sessions, and I’m very inspired both personally and here at work to start applying what I learned. It’s a wonderful topic with a lot of new information!” Designer, Design Continuum “I liked the combination of lecture and hands-on experience, allowing me the chance to work with other participants on a potential green product.” Deb Capua, Cap Comm Communications “I feel much more informed than when I arrived this morning...The breakout session was fantastic!” Student, Pratt Institute “I have a great deal of experience and still learned a lot! A newcomer I think would go away with a lot of great info/ideas.” Carolyn Strauss, Slow Lab “Great informative workshop. Inspiring.” Clara Powell, Strategic Marketing Specialist, Philips Lighting “For a newcomer into industrial ecology, this was a wealth of knowledge. I will be able to take back a business case that just may introduce the benefits of eco-design to a company that otherwise would not make an effort...I wish that everyone in my company would have come.” Allison Hernandez, Lockheed Martin “Excellent overview of the various environmental packaging ideas that have been tried —all with real business aspects.” Local NY Chapter Director, The Sierra Club “I am more than pleased and thankful for all the elements to this workshop! The in-depth information packet that covered the slide presentation was awesome.” Student, Minneapolis College of Art and Design “My head is spinning with so many ideas of what to change, what to do and how to do it. Thanks for energizing me.” Design Professor, Iowa State University “The workshop rejuvenated me and reminded me that I can be a change agent at my company. I have influence over product design and can apply some of the tools. Suparna Kadam, RWF Schoot Solar “You can’t help but walk away with many new ideas and inspirations. If only there were a way to share this information and thinking with the greater design community, so we could all be the “good” designers that we have the potential to be.” Keara Schwartz, Carnegie Mellon University WHAT STUDENTS ARE SAYING ABOUT THE ONLINE COURSE “Thanks very much! I am in the Certificate program, and this was a great addition. I enjoyed the class and learned quite a bit. As you may have read in my evaluation, I particularly liked the way you had us apply to put to immediate use the discussions around various organizations' green marketing approaches (i.e. my citing Dow as having a thin green veneer, while Starbucks was a little more dyed in the wool, as it were). I had a meeting yesterday with a potential client where I created a Say/Do continuum and put those orgs and several others along it to reflect who's really walking the talk and who's hovering around greenwashing territory. So thank you for designing and leading this course. It was both enjoyable and useful, which is what I aspire to be, anyway.” Rudy Ruggles, Student, Spring 2007 DESIGN:GREEN IS A BIG HIT AT THE MINNEAPOLIS COLLEGE OF ART AND DESIGN "This was a very enjoyable and interesting class. The subject matter was well-presented, and it's application to an ongoing product re-vamp helped me convert it from ideas to useful knowledge. Plus it was fun!" MCAD Student "Given Ms. Ottman's well-known work in green marketing. I expected that this would focus mostly on that aspect of the process, but I was pleasantly surprised to see how much time we spent on all elements of the "value chain." This went above and beyond my expectations.'" MCAD Student "I like that it challenged me in an area I really didn't care that much about... cell phones. I ended up totally into it! I liked the assignments and loved the material." MCAD Student