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Posted on December 05 2013 by Jacquelyn Ottman
Every year I head to Europe to take part in the Sustainable Innovation Conference organized by The Centre for Sustainable Design (UK) as part of its ‘Towards Sustainable Product Design’ series of conferences. Sustainable Innovation brings together pioneers, movers and shakers from around the world and across multiple industries who are changing the game of sustainable design to present their ground-breaking concepts and ideas. This year’s program, as always provided a glimpse into the leading edge of ideas and …Read More...
Posted on October 30 2013 by Jacquelyn Ottman
Thanks to new reports from NRDC and Harvard, indicating that 40 percent of food never makes it from the farm to a table, and that consumers are confused by “sell by” and “best by” dates, food waste is emerging as a big issue. Among the mindful consumers within our We Hate To Waste online community, food waste is now on par with long-standing environmental concerns such as water and energy supplies.
People care about food waste for all kinds of reasons, starting with moral issues …Read More...
Posted on October 23 2013 by Jacquelyn Ottman
At lunch yesterday a colleague asked me what I thought about ‘Resilience’ as a alternative term for sustainability. I responded that I was still trying to figure out if I liked ‘Flourishing’. But I had no doubt at all about a term I coined myself recently - ‘R-R- Redundancy Avoidance’. First, a definition.
R-R- Redundancy Defined
R-R- Redundancy is what lets me close my apartment door and ‘flourish’ without speaking to my neighbors behind all the other doors down the sixth floor hallway of si my Upper …Read More... View more green marketing posts by Jacquie Ottman