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Exxon Called “Climate Friendy”...What Did You Expect?
Posted on October 22 2008 by Jacquelyn Ottman
The five companies consumers consider most "climate friendly" are GE, BP, Toyota, Wal-Mart, and Exxon. Here's why I'm not surprised (ok, maybe a little).
On the surface, the results of a recent survey by U.K.'s Climate Group and Lippincott, the brand consultancy firm, seem to fly in the face of what all card-carrying sustainability pros believe - walk the walk or consumers will cry "BS!" The survey found that 76% of Americans couldn't name a single "climate-friendly" company despite significant amounts of investment by American businesses attempting to portray their green bona fides. So what's going on? Has all that …Read More...
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